Advertise with EasyTrivia

EasyTrivia User Demographics

Sex:
Female 52.83%
Male 47.17%

Country:
USA 64.62%
Canada 35.38%

Age:
18-24 - 53.73%
25-30 - 20.90%
31-40 - 14.93%
41-50 - 4.48%
51+ - 5.97%

Banner Advertising:

In-Page
This form of advertising is still the most common advertising unit on the Internet. Although it may only produce a 5% Click Through Rate (CTR) it can be a great branding tool. We have banners on every page on our website in both the public area and the members area.

Game Console
Along with in-page banner advertising we also offer banner advertising within the game console. Since these ads will be placed within our trivia game we don't anticipate that our users will click on the ads. Since they won't be clicking the ads we offer a Cost Per Thousand (CPM) program for companies looking for a great branding opportunity. Ideally we would like to make use of banner rotation software so that multiple ads can be displayed during the game.

Specifications:

Size: 468x60 pixels
File type: any
File size: any
Link: Must open in new window

Sponsored Game Advertising:

In an attempt to create a much more efficient form of advertising EasyTrivia has developed what we call Sponsored Games. Basically a Sponsored Game is a trivia game made up of questions based on a sponsors website. We will create trivia questions based on information found at the sponsors website and put these questions into one of our 26-question nightly games.

We will then send out emails to our users informing them of who the nightly sponsor is and a link to their website will be included. Along with being featured in our email marketing we will also place a 300x150 ad unit on our homepage and member homepage that links to the sponsors website. It is then in our users best interest to click on the sponsors link and read the information on their website. Once our user has read the information they will then be prepared to play and win EasyTrivia.

Currently our game sponsors links are producing a 38% CTR and we anticipate that this will increase close to 60% CTR. This is a much higher CTR than banner advertising can produce due to the context of clicking the sponsors' link. Users have an incentive to visit the sponsor so that they can have a head start on the competition.

Specifications:

Size: 300x150 pixels
File type: any
File size: any
Link: Must open in new window

Rich Media Flash Advertising:

The EasyTrivia Game Show takes approximately 15 minutes to play and during this time our users are asked 26 trivia questions. After every 5th question we decided to implement a commercial break as a way to generate revenue and to give our users a break from the competitive nature of the game. These commercial breaks that we implemented were intended to offer sponsors access to a captive audience. We believe that our users will be completely focused on the game console waiting for the next question and they will undoubtedly pay close attention to the commercial break.

These commercials that we offer are in the form a Macromedia Flash movie. With a captive audience this advertising unit can become very useful for any marketing campaign and can produce great results.

Specifications:

Size: 468x267 pixels
File type: Macromedia Flash (.swf)
Frames per Second: 12
Length: 15 or 30 seconds
File size: Max 100 KB
Link (if any): Must open in new window

Pop - Under Advertising:

We currently accept pop-under advertisements on our qualification page only.

Specifications:

File type: any
File size: any